Step by Step Guide to Build Ecommerce Site with WordPress
WordPress has become one of the most popular open-source blogging platforms in the world. With millions of downloads and installs, WP seems to be heading in the right direction. With its great success, user expectation has also increased and newer versions of WP are coming jam packed with the latest features. One of the most asked about feature for WordPress has been Ecommerce. This demand has sprung from bloggers and users monetizing their website by offering products and services for sale. To date, Word Press does not have a default ecommerce feature and users that wish to sell online using WP will need to install plugins to get the functionality they require. Of course savvy WP users are not going to be satisfied with a run of the mill ecommerce solution and want the complete features found in other open source ecommerce solution.
To build an Ecommerce site with WordPress that rivals other dedicated ecommerce site, use the guide below:
Step 1: Install the WordPress e-Commerce Plugin
Installing WordPress is something you should do right away. Once you have a successful install, you can move on to installing the popular WordPress Ecommerce plugin.
Start by downloading the plugin from here:
You can then upload it to your site and activate the plugin.
Step 2: Setting up your WordPress e-Commerce Plugin
Now that the e-Commerce plugin has been installed, the next part consists of tweaking it to meet your needs. Dealing with what specific region of the world you are planning to target from how the payment should be collected, each and every detail needs to be adjusted.
Under the WordPress e-Commerce settings tab, you will find that the first sub-tab is labelled “General”.
Set the following under the mentioned tab:
-Choose the location of your business
-Set the amount of tax according to local laws of the region
-Select which markets (countries) are to be targeted (all can be selected as well).
-Pick the language
-Adjust which currency shall be used in dealing with business transactions.
Step 3: Setting up WordPress e-Commerce Presentation:
Now we come to the more visual aspect of creating an e-Commerce website with WordPress. Under the “Presentation” sub-tab, adjust the following according to your business needs.
Most of the choices are straight forward and users can usually make the choice on the spot. For example the first choice you have is to figure out what the button under a product should do; add it to the shopping cart or send the user to a checkout phase right away.
Choose what the button does, how it looks, whether or not a customer can see the product ratings along with adding quantity fields to each product description and manipulating the product page settings and product groups. The possibilities are unlimited.
Step 4: Setting up WordPress e-Commerce Admin Options:
In the next sub-tab, “Admin”, WordPress allows you to setup how many times a user can download a file, locking down an IP address for downloads and keeping a purchase log and how a purchase receipt should look like.
Another important aspect about this page is adjusting the URL settings according to requirements of the location of the product list, shopping cart and transaction details, but they should be done after changing permalink structure.
Step 5: Setting up WordPress e-Commerce Shipping Options:
Shipping is obviously a very important part of any business, whether in the real world or online. Under the “Shipping” sub-tab, you can choose whether you want to use shipping, which is needed if you are actually selling products online and not something that is just purely meant to be downloaded.
Setting a base zip code/postcode is required for UPS and USPS if you are based in the United States along with ShipWire settings and whether or not shipping through your website is free or not.
After deciding whether shipping is a need according to your nature of business, fill in the price based on weight in the “Weight Rate” area below.
Step 6: Setting up WordPress e-Commerce Payment Options:
Payment is definitely the most important part when it comes to running a business because you want the most effective and efficient method which will get the money from customer to business quickly and safely.
The “Payment Options” sub-tab will allow you to choose from the multiple built-in methods from WordPress e-Commerce like PayPal, Google Checkout or Chronopay.
There is also an option to allow you to select Manual Payment/Test gateway in order to receive money orders or direct wire transfers to your bank account.
Step 7: Setting up WordPress e-Commerce Checkout Options:
When everything from selecting the product to choosing the method of payment is done, only one thing is left which is highly important for the customer so that they get what they are paying for.
Choose what categories must be filled out by the customer that would require all generic fields under a contact details heading like name, address and phone number.
Now, having followed all the steps carefully, your WordPress e-Commerce site should be good to go and ready for you to add product groups, individual products into each group and their descriptions.